Camila Coelho shares her top picks from her clean Elaluz skincare & beauty brand that are perfect for ladies who are on the move!
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Camila Coelho was the original influencer turned businesswoman who hails over 8.8 million followers on her personal Instagram and 1.26 million on YouTube. Between her trend-setting Camila Coelho Collection to her recently launched Elaluz skincare and beauty brand, the Brazilian stunner continues to be a leader among several industries. Elaluz, which Camila calls her “best career moment to date,” means “She is light” in the entrepreneur’s native language of Portuguese and is a lifestyle brand that starts with essential beauty products and will cover different categories of hair, makeup, body and skincare.
“My main goal was to create a mindfully, luxurious and clean brand including everything from the packaging to the formulas. Beauty consumers shop from multiple brands, so I wanted to focus on releasing my must-have items,” Camila explained in an EXCLUSIVE interview with HollywoodLife.com. ” Elaluz is an on-the-go lifestyle brand, driven by the key products I carry and each product is designed to be a partner in the daily hustle, making life a little easier for power and confident people on the go.”
The clean, sustainable brand, made without parabens, sulfates, phthalates, PEGs, TEA, DEA or GMO, has a number of fan-fave products, and continues to have monthly drops of new beauty essentials. Here, Camila shares her top 6 picks from Elaluz, which she uses to get her perfectly smooth skin and perfect make-up looks!
I love beauty, but I also love to keep things as simple as possible. I wanted to create an ultra-blendable, customizable stain that works for both cheeks and lips. The red shade is really universal and layers in an effortless way – so you really have full control over your look.
This is one of my favorite products I’ve created! Skincare always comes first for me – it’s got to be a good canvas for my makeup. My struggle with oils has always been the texture and heaviness of the product. I wanted to create an oil with the most natural, powerful Brazilian ingredients that was lightweight and non-irritating without giving up hydration and nutrients. This one works wonders under makeup or all by itself.
This is a super rich, hydrating face mist that you can use in so many different ways. I love to use it to prep my skin for makeup, to set my makeup with a boost of radiance or as a refresh throughout the day. I wanted this product to be versatile in use but also have major skincare benefits, so I included a ton of Brazilian superfood ingredients to help tone skin and refine the look of pores.
I’m the type of person that wants a glow all year round, not just in the summer so I wanted to make a self tanner I could use really often that wouldn’t dry out my skin and actually help to improve it overtime. Plus, the color is really buildable so you can customize to your liking.
A no-color lip hydrator has always been a must have for me so when I created this formula I wanted to make sure it could be used in every way I dreamed of. I use this product as part of my morning skincare routine, throughout the day over lip color or on it’s own, and my favorite way – as an overnight lip mask to wake up with super soft lips.
My makeup collection is FULL of eyeshadow palettes and I have always mixed and matched palettes to find all the best shades. I wanted to create my own version of rich, velvety favorites together in one palette for a go-to collection of eyeshadows that are Brazil inspired, super soft and glowy and great for day or night.